by Kimberley Dickey | Sep 9, 2016 | Business Research, Information Management, Legal Research
Information management is more important now than at any time in history. According to the American Association of Law Libraries, every two days in 2016, we create as much information that was generated from the beginning of time until 2003. Information professionals...
by Kimberley Dickey | Aug 26, 2016 | Business Research, Legal Research, Spotlight
I started my career as a research specialist with Access/Information right after leaving jail. Really, it’s true. A few years after earning my MLIS from Denver University, I was employed by the Arapahoe Library District as a librarian in the Arapahoe County Detention...
by Kimberley Dickey | Jul 15, 2016 | Business Research, Content Marketing
Visibility and connection have long been the goal of marketing strategy. Content marketing, the practice of creating targeted, valuable, free content to attract followers and customers, is a proven tool for engagement. The right content can get you noticed, but did...
by Kimberley Dickey | Jul 8, 2016 | Business Research, Geographic Expansion, Market Expansion
There is more than one way to expand your business’ market; launching a new product, finding new investors, mergers & acquisitions, or expanding your product or service into a new geographic market. The last type of expansion is not as simple as picking a nearby...
by Kimberley Dickey | May 13, 2016 | Business Research, Market Trends, Workforce
Last month we discussed connecting with Millennials in the marketplace because of their significant buying power. As of 2015 Millennials are the largest generation in the US workforce. So it is essential for any company looking to succeed and acquire top talent to...